About Friends of Big Rock

Friends of Big Rock is a community of craft beer appreciators whose members are passionately engaged with Big Rock Brewery (headquartered in Calgary, Alberta, Canada) and their brands ? most notably, Grasshopper, Traditional Ale, Warthog and Pale Ale and when inspired, spread their beer discoveries with others in their social circles and networks and collaborate with Big Rock to build better products, services and insights.

We are a hardcore group of Big Rock ambassadors who believe that:

Sipping from the grassroots is much better than gulping from the mainstream
craft-brewed is far superior to mass-brewed
Fresh, natural beer is a hands-down winner over stale, faux beer
Real brand conversations and customer engagement is preferred to loud, insincere mass-marketed noise
Good local indie music is much better than sugary sweet Top 40
Your neighbourhood gathering place is a cooler hangout than shallow poser clubs


Friends of Big Rock Official Site